FOR HOME SERVICE PROS ON COMPANYCAM

YOUR ADS SHOULD TALK TO YOUR COMPANYCAM.

We run your paid ads and map every dollar back to the projects they create in CompanyCam. Not clicks. Not leads. Real projects — so you finally know which ads actually make you work.

No cost. No obligation. You keep the findings whether you hire us or not.

HACKTICS ATTRIBUTION
PROJECT #2214 • EXTERIOR REMODEL
DAY 1CLICKED META AD
DAY 3RETURNED DIRECT
DAY 3REQUESTED QUOTE
DAY 5PROJECT IN COMPANYCAM
TRACED TO:META AD • DAY 1
COST PER PROJECT:$412
2 2 1 4
TRACED
Sponsored · Meta
Book your free estimate this week.
GET ESTIMATE
COST PER PROJECT $412
CompanyCam
CompanyCam
NEW
Project #2214
1428 Cedar Ridge Dr · Lincoln, NE
12 photos · crew on site
JOB TRACKING ROOFING COST PER JOB NO VANITY METRICS FULL FUNNEL STORM RESPONSE META ADS GOOGLE ADS JOB TRACKING ROOFING COST PER JOB NO VANITY METRICS FULL FUNNEL STORM RESPONSE META ADS GOOGLE ADS

SEE IT IN ACTION

WATCH HOW WE TRACE A PROJECT BACK TO THE AD THAT PAID FOR IT

Ninety seconds, one real project, start to finish. See exactly how the thread holds from the first Meta click to the project your crew opens in CompanyCam.

THE PROBLEM

YOU'RE SPENDING ON ADS YOU CAN'T MEASURE.

Every month you fund the ad account and hope jobs come out the other side. Your platform reports clicks. Your CRM shows "leads." But the line between this ad and this real project, nobody ever drew it for you.

Tracking stops at the lead graphic

TRACKING STOPS AT THE CLICK

Most agencies never see past the form fill. So they optimize for the thing that's easy to count, not the jobs that pay you.

Tracking stops at the lead graphic

CLICKS AND "LEADS" ISN'T PROOF

Your platform reports clicks. Your CRM shows "leads." Neither one connects to the real project your crew opens.

Tracking stops at the lead graphic

SO YOU GUESS

You keep ads running that might be dead weight, and you're scared to scale the ones that might be gold.

THAT'S NOT A YOU PROBLEM. IT'S A TRACKING PROBLEM. AND IT'S FIXABLE.

THE ONE NUMBER

LEADS ARE A LIE. HERE'S THE ONLY NUMBER THAT MATTERS.

THE ONLY METRIC WORTH SCALING ON

Cost per project created.

per click

per lead

per project

Not per click. Not per lead. Cost per real project, created in CompanyCam, tied back to the exact ad that started it. Once you can see that number, you stop guessing and start scaling on proof.

THE PROOF

HERE'S A REAL JOB A NORMAL
AGENCY WOULD'VE MISSED.

The moment a homeowner clicks your ad, leaves, and comes back days later, typing your name
straight into Google, every normal tracking system loses the thread. Watch what happens.

DAY 1
Clicks your Meta ad
Your Company · Sponsored
Free estimate on your exterior, booked this week.
GET FREE ESTIMATE
Sees the ad, looks around your site. Doesn't call. Leaves.
DAY 3
Comes back, direct
Two days later, types your name straight into Google. No ad to follow. Just you, top of mind.
DAY 3
Submits a quote request
REQUEST QUOTE →
Fills out your form. In every other system, this lead is now labeled "direct."
DAY 5
Project created in CompanyCam
CompanyCam
████ ██████ St
Project #2214 — Exterior Remodel
TRACED TO: META AD · DAY 1
Ad → quote → project. The whole trail, connected. Most tools would've lost that person the second they became a project and handed the credit to "direct." We didn't.

YOUR CURRENT MEDIA BUYER CAN'T SAY THAT.

A GENERALIST AGENCY

"Clicks are up."

Most agencies selling "growth" are generalists with a services page. They report clicks and leads and call it proof, because that's all their tools can see. They can't map your ads to CompanyCam.

HACKTICS

"We built the tool that does."

If you're on CompanyCam and running ads, that connection is the whole point, and almost nobody else can make it.

WHO YOU'D BE WORKING WITH

I TOOK THE MARKETING THAT SCALES CONTRACTOR SOFTWARE, AND POINTED IT BACK AT THE BUSINESSES THAT USE IT.

I'm not a contractor, but I've spent enough summers on roofs to respect the work. Where I cut my teeth was marketing.

I helped build the growth engine behind CompanyCam, the app you already use on your jobs. I took the marketing that scales contractor software and pointed it back at the businesses that use it.

  • Built the growth engine behind CompanyCam

  • Enough summers on roofs to respect the work

  • 10+ years in paid media, multiple 7 figures managed

  • You deal with me. No sales team, no room of closers.

Jason didn't just move the needle at CompanyCam, he broke it. Now he's taking everything that made us a powerhouse and putting it to work for contractors. If you're running ads and you're not working with HACKTICS, you're missing out. Trust me, they've done it before.

Luke Hansen

Luke Hansen
Founder & CEO

BECAUSE IT'S THE FASTEST WAY TO SHOW YOU SOMETHING TRUE.

Most contractors have no idea their tracking is broken. It's not obvious, and nothing in the reporting tells you. We'd rather show you than pitch you.

  • No obligation - the findings are yours to keep, hire us or not.

  • No sales team, no pressure - you deal with me. One straight conversation, not a room of closers.

  • Nothing held back - the real review, not a locked teaser.

  • Do I have to use CompanyCam?

    Yes - that's how we connect your ads to real projects. It's the core of how this works.

  • Who runs my ads?

    We do - full-funnel Meta + Google. You cover the ad budget directly; we never touch it.

  • What does it cost?

    The review is free. Engagements start around $1,500/mo + a one-time tracking setup. Ad budget is separate.

  • What if my tracking's already fine?

    Then it's a short call and we both get on with our day - and you've confirmed something worth knowing.

HOW IT WORKS

Ad → project. Traced end to end.

We're not a reporting tool you have to learn. We run the campaigns, we build the tracking, and we show you which ads actually make you projects.

01

Campaign illustration

They click your ad

Meta or Google. We run the full-funnel campaigns that get home service pros in front of the right homeowner.

02

Connection diagram

We follow the whole path

Every visit, across days, first-party - so it survives cookie and pixel decay.

03

Cost per job display

It becomes a project in CompanyCam

And we tie that project back to the ad that made it. The result: which ad created the project, and what it cost you to get it.

WHO IT'S FOR

BUILT FOR COMPANYCAM CONTRACTORS WHO RUN ADS (OR WANT TO).

Roofing

HVAC

Solar

Painting

Remodeling

Restoration

Exteriors

Siding

Gutters

THIS IS FOR YOU IF

  • You run a roofing or home exteriors company
  • You're spending $3K+/month on Meta or Google
  • You've been burned by an agency that couldn't prove results
  • You want to know which ads are driving real jobs, not just leads
  • You're ready to scale what's actually working

THIS ISN'T FOR YOU IF

  • You're not running paid ads yet
  • You're spending less than $3K/month
  • You want a monthly report and no accountability
  • You need every number proven before you'll try anything

If you document your work in CompanyCam we can connect your ads to it.

FREE TRACKING REVIEW

FIND OUT WHICH ADS ACTUALLY MAKE YOU PROJECTS.

Free. Before we ever talk, I audit your ad tracking and scan your market, then show you exactly where you're flying blind. I do these by hand, so I only take a handful a week.

01

WE COME PREPARED

We check your pixels, tags, and tracking setup before we jump on, so we're not wasting your time with questions we could answer ourselves.

02

YOU GET A STRAIGHT ANSWER

Where your tracking breaks down, what you're missing, and why your current setup can't connect your ad spend to your jobs.

03

YOU SEE WHERE YOU'RE BLIND

If we're a fit, we'll talk about working together. If not, you leave knowing more than you did. No pitch, no pressure.

Home service companies spending $3K+/month   •   30 minutes   •   Free Tracking Audit

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We run ads. We trace the jobs.

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